Undeniably one of the most in demand models on and off the runway today, Arizona Muse and her androgynous beauty has a lot to be happy about these days. Besides her continued success in the fashion circle, Muse has won the hearts of the people at Estee Lauder—naming her as the new face of the global beauty brand. Although the 23-year-old model has fronted for many luxury brands in the past, this is Muse’s first beauty deal.
Following the path formerly treaded by French model Constance Jablonski and Chinese model Liu Wen, Muse will appear on various skincare, cosmetics and fragrance ads for Estee Lauder. In a WWD article, the brand’s style and image director Aerin Lauder revealed that it was Muse’s warmth and elegance that connected her to what Estee Lauder represents.
Image from Lady Day Dream via Google